Discussion in 'Search Engine Optimization (SEO)' started by konnectrix, Jan 29, 2015.
According to me both are important for rankings search engine will considered both
Both activity is must needed in SEO, On page activity is increase your rank in SERP and after you get ranking keep it stable you need Off-page SEO activity.
On-page and off-page SEO work together to improve your search engine rankings in complementary fashion; however, SEOs generally advise getting your on-page SEO ducks in a row before focusing too much on off-page SEO. Just like building a house, you want to set the foundation first before building the rest of the house.
Both On page and Off page are important part but, if in your on page there not found sitemap, meta tags and robots, then off page seo would be worthless work on the web.
On page and Off-page are totally different activities and both play the same role for getting your website ranked in the search engine. If you want to get the best ranking and traffic for the website then you should definitely concentrate on both of these activities. You just cannot miss out any of these activities.
On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals
Here are the on page optimization activities on website for you -
Title Tag Optimization
Compelling Meta Descriptions
Perfectly optimized Meta keywords
Dublincore meta data management
Custom build advanced metatags
Website Page Load Optimization
Domain, IP, URL Canonicalization
301 Redirect via .htaccess
404 Page optimization strategy
Keyword Density Management
Inbound Link Structure Optimization
Outbound link Policy Management
H1-H2-H3 Tags optimization
Image Title,ALT and Caption
Image and hyperlink optimization
Proper Anchor text management
Google Webmaster Tools Set Up (if not set up)
Google Analytics Set Up (if not setup)
Html,XML,ROR Sitemap Installation
Local Search Optimization
Google My Business Setup & Verification
Local Directory Submissions/Citations
Here are some of the Off page SEO techniques which I am using -
1. Social media marketing
2. Social bookmarking
3. Forum and blog submission
4. Article submisison
5. Image and video submission
Separate names with a comma.