Good question: First of all we have to catagorise business and potencial market. Like: if your business concentrating on hosting business then you have to start exchange link with hosting related sites and webmaster related sites as well. But your first question will be how I can approach other sites webmaster? You have to send link exchange proposal email explaining, you are interrested to place his or her site link in your site as sitewidth OR receprocal link exchange. Do not forget to tell your site present search engine ranking and how many pages crawled by google and Present PR. which keywords you are in top 10. (Always creates sitemap page in your site for excellent search engine feed.) But most case if your PR is NONE/0/1/2 then no one reply you for link exchange proposal even who have same PR like your’s. And who have PR4/5/6/7 site they simply ignore your email. Now what you do to be listed in google, raising PR and traffic? The only way is submit your site to as much as possible search engine and directory. (View 1000 search engine list: http://www.onlinewebdirectory.com) But mind it does not submit your sites in search engine and directory using software OR automated script. Always submit manually, it take time to submit manually in 1000 search engine and directory. Slow but stady progress. Each month try to search your site in all that search engine and directory where you submit your site. If your site listed OR not if not submit again manually? Some company offers manual search engine submission to 1000 SE and directory in $25 and some offer $125. Try avail service who offer $125 because in $25 it is impossible to submit your search engine manually. Mostly this type of companies fakes. Try to search this type of list and submit your site there. Within 3/4 month you will achive atleast PR3/4 and approx 100 clicks a day. Now you can expect response from other webmasters. Note: English is content editor second language. If you can not understand just confirm from editor.