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PPC against SEO? What's better?

Discussion in 'Pay Per Click Marketing' started by aarisindia, Jul 25, 2011.

  1. aarisindia

    aarisindia New Member

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    Is it better to stick to long term*SEO*strategies or add a PPC to my marketing tool? I would really appreciate some professional advice here. Please send in your thoughts and opinions to the post.
     
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  2. asthamishra

    asthamishra New Member

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    SEO needs atleast 6 months for showing results, but in PPC results show immediately.
    Thus a PPC initially for the results but for consistent results SEO is the only option.
     
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  3. addisgil

    addisgil New Member

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    PPC is Totally Paid and give traffic immediate whereas SEO is free but get time in result
     
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  4. keyideas

    keyideas New Member

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    If you are targeting instant traffic at your website then PPC is the best option but if you have patience and wait for visitors after long wait then SEO is good. If you are expert in optimizing your website by using white hat SEO then I will suggest you to go the SEO because PPC campaign is costlier but SEO does not need more investment.
     
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  5. sarah189

    sarah189 New Member

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    For me, i give my vote on SEO. Although PPC gives faster results, you have to spend some money to have the results you wanted. While with SEO, you will get your backlinks without spending a dime. Work and effort to achieved long term results. This is just how I see the difference of the two and anyone can object.
     
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  6. Click SSL

    Click SSL Member

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    As per my opinion SEO is better than PPC. One main reason, SEO is more affordable than any PPC campaign. Search engine optimization is best way to get our ROI.
     
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  7. jhonden

    jhonden New Member

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    Though PPC shows instant results but it is just a temporary solution whereas SEO no doubt take little time but it makes sure that once it is on top nothing happens to it for a longer period. I prefer SEO then PPC. Anyways PPC for a new site will be little cumbersome also.
     
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  8. interactiveweb

    interactiveweb New Member

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    PPC is a paid and it gives immediate results and also costly for you but SEO is a organic process and a long term beneficial.
     
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  9. TM-Ali

    TM-Ali New Member

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    PPC and SEO both play an important role in Internet marketing. If you have enough budget to run campaigns and want instant results then PPC is best option. But when we talk in terms of money and long lasting results then SEO is the better option.
     
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  10. oneworld

    oneworld New Member

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    SEO is better than PPC.PPC is a paid service. So its results are fast and temporary whereas SEO is a free but it provides long lasting results.
     
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  11. Assasinday

    Assasinday New Member

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    SEO isn’t a one-time event. SEO requires a long-term outlook and commitment, slowly but effective .. whereas PPC show instant & fast results ..
     
  12. melanieUP

    melanieUP New Member

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    PPC gives quick results in terms of traffic but can be extremely costly in the long term. SEO is a better option in the long term. If you need results fast, go for PPC. If you have time then invest in SEO.
     
  13. johnnyfreud786

    johnnyfreud786 New Member

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    I will say that SEO is better than PPC when it comes to creating ranking. PPC is good if you are dealing in short term packages like holiday, tour or selling products for special occasion but for long time results you need to do SEO for your researched keywords. I have done more than 10 projects and still they are ranking for search engine.
     
  14. jhonden

    jhonden New Member

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    If your website is new and fresh and after spending a good amount of money on it if you want to draw some profits then PPC will be good option for a certain period as it will rank your page on top and it will give you traffic too and after that you can do SEO as it has long tem benefits and comes cheap also.
     
  15. leosun

    leosun New Member

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    In my opinion SEO is the better option than PPC. Although SEO takes a long time to expose its result but it is better than ppc. People know very well that where can be the good information and scarce people click on the sponsored add .
     
  16. ozsubasi

    ozsubasi New Member

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    The OP was asking whether he should use PPC, not what is it. What are you advising they should do?
     
  17. adwordmedia

    adwordmedia New Member

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    PPC is an online dedicated tool for promotion and advertising.
     
  18. semaphore.v

    semaphore.v New Member

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    PPC and SEO both are very good method.It depend upon your budget which one is use.
     
  19. shashikantchauhan

    shashikantchauhan Banned

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    both are good if you want to get result fast then you have to go with ppc. but if you want to invest less then ppc and want get traffic then use seo.
    but i must say after seo your site will remain very long time if you done very good seo. where in ppc if you drop your site and traffic suddenly dropped.
     
  20. bhupirana79

    bhupirana79 New Member

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    The main difference between Search Engine Optimization (SEO) and Pay Per Click (PPC) is that traffic coming from SEO (organic) is free while traffic generated from PPC is not free (as the name implies you have to pay a cost per click). This is also the reason why you may sometimes see the terms organic search engine listings and paid search engine listings (or Paid Search Advertising – PSA).

    Both SEO and PPC are part of Search Engine Marketing (SEM) which is one of the tools you can use as part of your overall Internet Marketing campaign.
     

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