My Competitor contacted me for a link exchange and I just rejected him but would like to know what you people do when it comes to Link Exchnage with Competitor and your opinion about SEO in this regard.
Link Exchnage with Competitor and SEO
I would always prefer to do as my definition of competitor is one who is above me and not the one below me.
I would have accepted that offer if it is from my real competitor. By having a link on your competitor sites you can get some targeted traffic.