Advantage of rich-snippets in seo.

sanchitmalhotra's Avatar, Join Date: Mar 2013
Newbie Member
What is the main benefit of using rich snippets, and how it is beneficial for our website.
shabbir's Avatar, Join Date: Jul 2004
Go4Expert Founder
The best advantage is it makes your site a brand. On top of that there are many other advantages like getting more clicks in SERP though you are not among the top results because your authorship or ratings or other data is directly displayed in the results.
JdSchmit622's Avatar, Join Date: Mar 2013
Light Poster
The best benefits is that it creates your website a product. your authorship or scores or other information is straight shown in the outcomes.. . .
riyaz123's Avatar
Rich snippet will give you extra more information about the pages like time, website cost, event date. images, video. For this we should use Microdata or microformate in HTML code.