Hi friends...I think this is informative site..I am also new on this forum. I hope that we would gain some knowledge through this forum.....Please tell me answer this Question....what is SEM???? and What is the difference between SEM And SEO? I'm waiting for your reply.....
SEM is Search Engine Marketing which includes Search Engine Optimization as well as other Marketing methods like PPC
Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of search engine optimization, paid placement, contextual advertising, and paid inclusion
SEM is a broad term, SEO is subset of SEM. Search Engine Marketing includes SEO and other areas to improve a sites visibility in search engine results pages, like paid listings and paid inclusions.SEM includes PPC, social network marketing.
Search Engine Optimization (SEO)Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines. Usually, the earlier a site is presented in the search results, or the higher it “ranks,” the more searchers will visit that site. The leading search engines, Google, Yahoo! and Microsoft, use crawlers to find pages for their algorithmic search results. Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). According to the Search Engine Marketing Professionals Organization, SEM methods include: search engine optimization (or SEO), paid placement, and paid inclusion. One Important Thing To Ponder ! No SEM campaign is complete without SEO. Moreover, since the purpose of SEO is to make the site better for both search engines and users, you may find that it will suffice on its own. In any case, the advantages of SEO over the other aspects of SEM make it clear that, even if you are going to spend additional money on advertising and paid placement, SEO must be your first step in promoting your site.
SEO is method or technique to increase visibilities of websites in various search engines where SEM is methods try to increase selling through different techniques.
Search Engine marketing is a name and system which constitute all online marketing techniques such as SEO, PPC, SMO etc. So it is not possible to differentiate between Search Engine Marketing and Search Engine Optimization, as later is a integral part of SEM.
SEO is search engine optimisation and SEM is search engine marketing.seo is the part of sem.sem is more expensive and quite possibly more targeted.seo is free and it's purpose is to obtain better free search listings.
SEM encompasses all methods of online marketing - paid search, SEO, social media marketing, article marketing, etc. SEO is just one practice of many SEM practices.
