Searches increased by 5% in July, but while all the major search engines grew, Yahoo’s growth shot up by 11%. The result is that Yahoo gained 0.9% market share, up to 17.1%. Bing had an uptick of 0.2% to reach 9%. According to the Nielsen numbers, it was Yahoo, not Bing, that dealt the damage to Google.
It does make sense, when you think about it. Yahoo has really been in the spotlight this month for its search deal with Microsoft and the new Yahoo homepage. Still, 11% growth is enormous and somewhat unexpected.
Interesting fact about what "In News" can do .