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How is SEO different from SEM?

Discussion in 'Search Engine Optimization (SEO)' started by rajkumarji, Mar 31, 2016.

  1. rajkumarji

    rajkumarji Banned

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    Hello friends i want to know How is SEO different from SEM?
     
  2. shabbir

    shabbir Administrator Staff Member

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    SEO is only organic search results and SEM is SEO + PPC.
     
  3. shaweta

    shaweta Banned

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    The basic difference between SEO and SEM is that SEO is an unpaid method of optimization, whereas SEM is a paid method of optimization.
     
  4. shabbir

    shabbir Administrator Staff Member

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    Looking at it as paid and unpaid is not right because you may need to be paying SEO people as well.
     
  5. shaweta

    shaweta Banned

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    I know, but in case of SEM, you have to pay for SEO people as well as for Google Adwords. That means, It is a double expense for the owner.
     
  6. rajkumarji

    rajkumarji Banned

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    Thank you all for valuable information...
     
  7. shaweta

    shaweta Banned

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    Welcome..
     
  8. shabbir

    shabbir Administrator Staff Member

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    Depends on ROI in everything and does not matter how and whom you pay.
     
  9. shaweta

    shaweta Banned

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    But for small businesses, it matters a lot...
     
  10. karthikaqpt

    karthikaqpt New Member

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    search engine optimization is “the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine.”

    “Search engine marketing is a form of Internet marketing that involved the promotion of websites by increasing their visibility in search engine results pages (SERPS) through optimization and advertising.”
     

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