We as a SEO employ our brainstormed marketing techniques to bring up a site in the SERPs ... It was worth to see the site coming in the SERPs in a process as we knew it is a genuine time process... even if the page loose its rank all of a sudden then also we knew that due to some ill techniques this would have been occurred due to spam by black hat SEOs...but now the commercialism is making even Search engines to manipulate their results so that the pages from the sponsored site will carry relevance and not the other sites in the top SERPs...

Its really time to bring some facts to put a check on the search engines employing spam...

Shinoda Jane